Enterprises with a Track Record of Success that Have Outsourced Part of Their Software Development

Outsourcing for Success

Businesses of all sizes can reap a multitude of advantages from outsourcing their software development needs to external experts, rather than handling it in-house. According to IBM’s research, only 27% of businesses outsource with the aim of cost savings, whereas a further 36% outsource in order to promote innovation and bring about more expansive corporate growth.

Companies of all sizes can benefit significantly from utilizing an external development team. Outsourcing can offer a wealth of creative ideas and innovative solutions, without the need for excessive expenditure. It is evident that some of the world’s most successful organizations, such as Alibaba, Slack and Skype, have either been built upon outsourcing from the outset or continue to rely on external teams to drive growth.

Here are six very successful organisations who outsourced their software development and saw massive expansion as a result.


MetaLab, a design studio, was heavily involved in the construction of the online interface for this widely-used business communication tool. Not only did they revamp the logo and website, but they also improved the overall appearance of the messaging software which is highly popular among startup teams. After Slack’s meteoric rise to prominence, a number of other companies, such as Brit+Co and Coinbase, have enlisted MetaLab to create bespoke brand content.


At a Ruby on Rails event in San Francisco, Scott Chacon, the current Chief Information Officer (CIO) of GitHub, was introduced to Chris Wanstrath, the CEO and co-founder of the platform. Chris was immediately impressed by Scott’s extensive knowledge of Gits. Although the GitHub team did not have the financial resources to employ Scott full-time, they contracted him to develop the sharing function of the platform, which is now an essential component of GitHub. It is also worth noting that an outsourcing company was responsible for constructing the majority of GitHub’s backend.


Skype was an early pioneer in the field of video calling during the early 2000s, when online video conferencing was relatively rare. This success was attributed entirely to the work of three Estonian programmers: Jaan Tallinn, Ahti Heinla and Priit Kasesalu, who developed the app’s complete backend. Despite the fact that the three programmers were eventually brought onboard as equals, it was due to their efforts as an external team that the product gained widespread use among corporate organizations around the world. Microsoft eventually acquired Skype for a sum of approximately US$8.5 billion.

Sumo, an App

Noah Kagan, a seasoned entrepreneur, began AppSumo with a modest investment of US$50. He employed a developer to construct a PayPal button and payment card form for the site, which provides daily software discounts. Kagan took advantage of his contacts at Facebook and to acquire highly visible advertising placements, paving the way for the website’s rapid growth in its initial stages. Kagan has stated that he was able to entrust the bulk of the work to others while still achieving a harmonized product due to the thoroughness of his primary concept.


BaseCamp is a collaboration tool that was specially designed for distributed teams. Initially launched in 2004 by the online consulting firm 37Signals, the project management software experienced a slow start to its journey. The creators of the app, Jason Fried, Carlos Segura and Ernest Kim, recruited independent programmers to build and enhance the application. As it began to gain momentum, they shifted their focus to working on BaseCamp full-time and eventually employed a total of 50 people from 32 different countries.


The initial success of Alibaba, the largest e-commerce platform in the world, can be attributed to the contributions of American programmers. Due to the lack of skilled personnel in China and the restrictions on internet censorship, Jack Ma is said to have outsourced the majority of the site’s early development to a company in the United States. By outsourcing the back-end development of Alibaba, Jack Ma was able to compete with established companies such as eBay and Amazon on a global level.

Success in Outsourcing

Works offers tech companies from around the world a range of services, from software outsourcing to user experience and interface design, and quality assurance testing, to help them grow and improve their operations. Many well-known companies, such as Google, Sirius XM, Square, IBM and Univision, have reaped the benefits of augmenting their in-house IT teams with outsourced developers to speed up their expansion and take on more complex projects. These organizations, and many others, have put their trust in our highly-skilled developers to deliver on mission-critical tasks.

Works is proud to collaborate with Google, a leading player in the global information technology sector, to provide software engineers and quality assurance specialists to support their software automation projects. Our engineers have been instrumental in helping Google deliver its most successful products, such as Google Search for Android and iOS, Google Assistant, YouTube, and Google+, to name a few. By partnering with us, even the largest technology companies are able to access an experienced and reliable external workforce to enable them to create, test, and release their products.

Nevertheless, outsourcing can be used for more than simply cutting costs. It is true that outsourcing to a freelance programmer or a foreign agency can give a business more time to establish itself, but the most advanced and successful companies are taking advantage of outsourcing to develop their core goods and services, as well as offering new perspectives. Furthermore, businesses that have their own internal development teams may still enlist the help of freelance coders on an ad hoc basis in order to pursue new projects. Ultimately, it is clear that businesses of all sizes can benefit from outsourcing.

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