Exactly Why Do More and More Companies Opt to Create Hybrid Apps?

Hybridizing Mobile Devices

Recent years have seen an exponential increase in the usage of mobile phones. According to GlobalWebIndex, it has been estimated that 80% of internet users are also smartphone users. Yahoo’s Flurry Analytics has reported that apps are responsible for 90% of all mobile media consumption, and this surge in demand for mobile development has been observed both from consumers and organisations. Red Hat, a leading enterprise software provider, recently conducted a survey which revealed that approximately half of all organisations believe that having a mobile app would help them to improve their productivity and efficiency.

Many organisations are facing a difficult decision when it comes to developing mobile applications – create complex native apps for each major platform, or opt for a basic web app that can be accessed from any device browser? Whilst there are advantages to both approaches, there is a trade-off between improved functionality and user experience and the cost of development when using hybrid or cross-platform programmes. It is not possible to transfer the source code across different platforms when creating a native app, but creating a web app requires less time and money. Web apps are accessible on multiple platforms with a single set of code, but they cannot be found in app stores for Android or iOS and do not have access to the full range of device capabilities.

Hybrid app development, which offers a happy medium between native app and web app, is the key to solving this conundrum.

A lot of people seem to be asking, “What are hybrid apps?”

In order to meet the needs of users on a variety of platforms, developers have started creating hybrid applications which combine the best aspects of web apps and native apps. Such hybrid applications are created using industry-standard coding platforms such as HTML5, CSS and JavaScript, and can be deployed across multiple mobile platforms by hosting them within a native Android or iOS container. This allows the hybrid application to access the device’s hardware capabilities and can then be downloaded from app stores as they are running in a native container. Commonly used frameworks such as Apache Cordova, Titanium, PhoneGap and Ionic are employed to wrap the hybrid applications in a native container.

Why You Should Use Hybrid Apps

In comparison to native applications, hybrid apps provide many benefits.

  • Cost-effectiveness: Developing a fully functional application does not have to be an expensive endeavour for a business. A hybrid app is a cost-effective option for those who have a more limited budget.
  • Platform independence: There is a one-off investment in coding required. Unlike native applications, which must be written separately for each mobile platform, this option can be deployed across all of them at the same time.
  • Rapid progress: In the modern business environment, it is essential for companies to remain agile, both in terms of decision-making and adapting to emerging technologies. Hybrid app design has a distinct advantage over traditional approaches; it allows for faster development and deployment times due to the fact that only one set of code needs to be written.
  • High-quality: Hybrid applications provide high-quality features and user experience while being simpler, quicker, and cheaper to design.

Negative aspects of hybrid app design

Despite the numerous advantages of creating hybrid applications, it is important to be aware that there are also some potential drawbacks. Such applications may, on occasion, suffer from poor performance, while some users may be prevented from accessing certain device information. Furthermore, as hybrid applications are designed to be compatible with a wide range of mobile operating systems, there is the possibility that there could be design issues.

Development for mobile devices in the future

Hybrid mobile applications are becoming increasingly popular in the area of mobile development due to their ability to provide organisations with a range of benefits. These include low costs, portability across different platforms, access to hardware capabilities, high quality, and rapid development, making them a cost-effective and efficient option in comparison with native apps. As such, it is anticipated that the development and introduction of hybrid mobile devices will continue to increase.

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