How to Grow Your Design Team at Any Size: 6 Steps

Scaling is a term used to describe the process of increasing the size or scope of a product design team. In order to expand a product design team, it is important to consider the necessary steps to create an efficient and organized structure. Product managers may look to increase the size of a design team by assessing the current workload, setting objectives and creating new roles. This article will provide further insights into these topics to help you successfully scale your design team.

When asked, “What is scaling?”

Scaling is the process of establishing the foundation for a business to grow. To gain access to a wider audience, a strategic plan, personnel, and the necessary equipment and resources must be put in place.

When expanding a design team, how can you do it efficiently?

Studies conducted by Forrester, McKinsey & Company and the UK Design Council have demonstrated that businesses which place a focus on design have experienced increased customer loyalty, greater stock performance, higher sales and higher values.

How, therefore, can product managers grow the size of their design teams to meet the rising demand?

The next stages are as follows…

Learn the needs of the project.

A design without clear objectives and an assessment process is ineffective. Therefore, it is advisable to have a thorough understanding of the project’s requirements and desired outcomes before commencing.

As the team’s leader, it’s your job to keep the big picture in mind and make sure everyone in the squad is working towards the same objective.

Typically, each member of the team desires clarity of purpose. Providing direction facilitates increased effectiveness and productivity.

Prepare for the future.
Technical needs, team organization, and resource management are all covered by the scaling approach.

It is essential to ensure that adequate planning is in place before recruiting personnel to expand the project. The success of a preceding strategy will be contingent on the current team’s capacity to enact it. As the size of the team grows, the strategy must be accordingly refined by the product manager.

If you have other commitments that require your immediate attention, you may wish to consider hiring a consultant to assist you in organizing the process from the outset, evaluating the current progress of the project, and formulating a transition plan.

Focus on what needs to be accomplished.
Be careful to set priorities and steer operations in the right direction.

In order to keep up with current e-commerce web design trends, it is advisable to include specialists who are knowledgeable in the basics of a successful web-based product. This will help to minimize the time spent in iteration and improve the efficiency of routine checks.

Do not accept mediocrity. Look for experts.
The quality of a team is pivotal to the successful attainment of a goal. Consequently, it is imperative to select a product designer with the necessary expertise at an early stage.

Having a limited pool of local experts can be a challenge in highly specialized fields such as software development and 3D design. It is therefore important to ensure that recruitment practices focus on sourcing candidates with the right skills and expertise, rather than simply relying on a general approach. Don’t be afraid to look further afield and consider bringing in talent from abroad.

Create a smooth procedure for new employees to join your company
Newly-hired experts require immediate access to essential resources, such as contact information for the team and a mentor. To ensure new recruits are knowledgeable about the company’s coding standards, the project’s history, the team’s structure and the abilities of other team members, appointing an experienced team member as a mentor is essential.

In your role as product manager, there are additional things you can do to make their onboarding experience satisfying. Now let me show you how.

Inaugural Greeting: Ensure you extend a warm welcome to the new hire and provide them with an overview of the team and the project they will be working on. This part of the onboarding process is essential to ensure the successful integration of the individual into the team, by establishing an understanding of the expectations and objectives.

Public demonstration: This project has an overall framework in place, which consists of foundational processes and standards. Currently, the project is at a certain stage and I have a number of objectives set for the near future.

Upswing in Technical terms: This discussion should focus on the design guidelines, processes, component architecture and codebase of the project. Particular attention should be paid to the organization’s adherence to UX/UI design principles and best practices

What You’ll Need Provide the team with a folder which is dedicated solely to this project and ensure it contains all relevant material to initiate the project, such as a project glossary, meeting calendars, contact details of key stakeholders and active communication channels. Additionally, the team will be able to access the current organizational charts and any other pertinent data from within the folder.

Establish suitable Key Performance Indicators
Key Performance Indicators (KPIs) can be used to motivate teams, define objectives and support effective performance appraisals. Involving team members in the goal-setting process will help them to become more familiar with the project and the company.

Effective key performance indicators (KPIs) may be established by following the six stages outlined below.

The roles of all team members must be evaluated for possible changes.

If they don’t have one already, you should write them a detailed job description.

The 5–7 most critical duties need to be listed.

Adjust the criteria by which the new tasks will be evaluated. Consider factors like turnaround time, regular updates, and more.

Assign importance to each criterion based on its relevance to achieving the project’s objective.

Check the averages of relevant job criteria and see how they stack up against one another.

Simply put

Companies in the IT sector are facing considerable pressure from competition, which has led to a need to rapidly increase the size of design teams. It is important to remember that having a robust design team can help to differentiate your product or service from that of competitors. Following the below guidelines should assist in expanding the design team and maximising its potential.

Works offers a wide range of developers with technical and interpersonal skills, all at a competitive price. Our developers have expertise in over 100 different fields, so you can be sure to find the right individual for your project, no matter what time zone you’re in.


  1. In order to expand a product design team, what steps should be taken?

    If you want to expand your product design team, follow these six steps.
    • Realize what has to be done for the project to succeed
    • Create a plan for the future.
    • Focus on the results.
    • Do not accept mediocrity. Get in touch with experts in the field
    • Create a smooth procedure for new employees to join your company
    • Establish suitable Key Performance Indicators
  2. The challenge of growing a large staff is how to scale it.

    Four strategies for expanding your team are outlined below.
    • Take note of your progress as a group.
    • Get a head start
    • Learn about the open jobs
    • Find qualified individuals
  3. I need some advice on how to organise a design team.

    A centralised, cross-functional and flexible structure are the three most common frameworks for designing teams. These frameworks provide an organisational chart outlining the roles and responsibilities of each team member and outlining how the team works together as a whole.
  4. How may an idea be expanded upon?

    When expanding a design, follow these five steps:
    • For creative motivation, try looking away from your screen.
    • Use a makeover as an opportunity to harmonise your messages.
    • Participate in user testing as a corporation.
    • In other words, don’t simply look at the numbers.
    • Accept that you were incorrect to begin with.

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