Which Is Better for Your Business: Power BI or Tableau?

In order to determine which of the two business intelligence platforms, Power BI or Tableau, is more intuitive, I am keen to explore the key disparities between them. It is important to identify the advantages that Power BI offers in contrast to Tableau. Furthermore, I am interested in discovering which of these platforms is favoured most among users.

By continuing to read, you’ll gain valuable insight into these matters.

The continual development of computer technology owes much to the advances made in data science. By visualising data, we can effectively understand and harness it.

The definition of data visualisation is:

Data visualisation refers to the practice of presenting data in a graphical form, such as a table, chart, diagram, or image, which allows us to detect patterns, trends, and anomalies. This tool is pivotal in data analysis as it enables us to communicate, arrange, and analyse data, and brings to light insights that may be challenging to identify otherwise. The process of visualising data comprises of four key stages: gathering, processing, representation, and interpretation. The first phase involves collecting pertinent information from various sources. The second phase entails performing calculations and operations on the data such as sorting, filtering, and summarising. The third phase involves generating the visualisation, such as creating charts and graphs. The last phase necessitates examining the visualised data to derive meaningful conclusions.

  1. Exploration
  2. Analysis
  3. Synthesis
  4. Presentation

Data scientists and analysts are trained to analyse, interpret, and visually represent data. They may employ data visualisation tools such as maps and bar graphs to present their findings. In addition, data visualisation technologies can convert raw data into a visual format that is easily understood, even by non-specialists. This makes the data more accessible to a wider audience, facilitating greater insights to be drawn from the data.

Businesses frequently utilise a range of data visualisation and analysis tools, such as charts, widgets, pivot tables, and tabular view components to create informative reports and dashboards. By incorporating data visualisation, business owners and stakeholders may find it less challenging to draw meaningful conclusions from large volumes of data. This is advantageous for any business as it allows them to make more informed decisions based on more comprehensive information.

The ability to identify trends and uncover errors facilitates enhanced productivity, earlier recognition of potential issues, and optimised management of business analytics. By exploiting this potential, organisations can draw more insightful conclusions, formulate more effective strategies, and attain their desired objectives.

Data visualisation tools, such as Tableau, QlikView, Grafana, Plotly, Chartist.js, Power BI, Datawrapper, Sisense, FusionCharts, and D3.js, are relied upon by businesses around the world for their analytical requirements. Power BI and Tableau are highly regarded as the two leading platforms within the industry, providing extensive data visualisation functionalities that can help organisations draw insights from their data and make informed decisions.

The ensuing content provides a comparison of Power BI and Tableau.

Firstly, what exactly is Power BI?

Power BI, a powerful data visualisation tool launched by Microsoft in July 2011, allows businesses to effectively gain insights from their data via analysis, visualisation, and extraction methods. With its ability to foster informed decision-making, enhance accuracy and efficiency, and facilitate greater comprehension of data, organisations can benefit significantly from Power BI. Furthermore, Power BI empowers businesses to generate interactive visualisations, reports, and dashboards, which facilitate superior comprehension of underlying data trends. Given its advanced capabilities, Power BI is an essential tool that businesses cannot afford to miss for efficient data analysis and valuable insights.

With Power BI, businesses can leverage Software-as-a-Service (SaaS) to access updated, pre-built dashboards and reports, quickly and easily. This simplifies reporting, analytics (including predictive analytics), and self-service analytics via the latest data. Additionally, Power BI offers an integrated data warehouse for attaining business insights, which streamlines collaboration with other cloud-based services, for example, Google Analytics, Microsoft Azure, Office 365, and more.

What exactly is Tableau?

Tableau is an effective business intelligence and data visualisation tool that empowers users to analyse and report on vast volumes of data. Tableau allows users to create their own visualisations, such as graphs, charts, maps, dashboards, and stories, to derive insights from the data.

Salesforce acquired Tableau Software, a top data analysis software provider, in August 2019. Due to its adaptability in connecting with different databases, Tableau is easy to learn and use, even for individuals inexperienced in technical aspects.

Moreover, Tableau offers robust compatibility with a diverse array of data sources, which include Microsoft Excel documents, JavaScript Object Notation (JSON) files, plain text files, and servers such as Tableau and Microsoft SQL Server.

How does Power BI differ from Tableau?

  1. Cost

    Power BI provides all necessary data analysis at a significantly cheaper rate than Tableau. The monthly cost per user for Power BI’s professional edition is only $10, which is much lower than the $35 or more monthly fee required for Tableau Pro. Rather than investing a substantial amount of money on Tableau, Power BI offers an affordable alternative for businesses.
  2. Promptness and Efficiency

    Power BI operates most effectively with smaller data sets, as it runs more efficiently in such instances. Nevertheless, it may face difficulties when handling vast amounts of data. In contrast, Tableau has demonstrated the capacity to process substantial quantities of data with efficiency and speed, as well as offering personalised tools for effectively representing various data types.
  3. Customer Assistance

    Free Power BI accounts offer only basic customer service, although faster help is available with the premium edition. In comparison to its rivals, Tableau delivers excellent customer service, supported by a large online community that provides users with assistance and solutions to their queries.
  4. Multiple Programming Languages Support

    In terms of data visualisation, Power BI can only accommodate the R programming language. In contrast, Tableau has native support for both the R language and Python to address this limitation.
  5. Scalability

    Power BI is an outstanding tool for businesses of all sizes, but it is particularly beneficial for small and medium-sized enterprises. Tableau, with its ability to process vast datasets, is an excellent asset for businesses of all sizes.
  6. Embedding Reports

    Power BI’s ‘Embed’ feature is an essential tool for users that desire to share reports on websites other than Power BI’s platform. This feature enables the seamless integration of reports into internal websites, providing a viewer-friendly experience. Tableau, on the other hand, does not offer such an extensive solution, as it restricts users to sharing reports on its platform only.
  7. Search Engine Optimisation

    Power BI comes equipped with a query editor that enables users to make alterations to their data before importing it into the data visualisation tool. This data-editing feature allows users to weed out redundant information, errors, and disorganisation that may exist. Tableau currently does not offer this advantageous feature; instead, users must manually clean their data before importing it into the tool.
  8. Support for Operating Systems

    It should be noted that Microsoft’s Power BI data visualisation program is exclusively compatible with Windows computers, while Tableau is accessible for both Mac and Windows users.
  9. User-Friendliness

    Power BI is easy to use, making it an excellent choice for individuals with basic Microsoft Excel knowledge. In contrast, Tableau should only be utilised by experienced business analysts and advanced users, as it necessitates significant knowledge and expertise.
  10. Data Analysis Integrations

    Power BI can be utilised in conjunction with Microsoft Azure to provide advanced cloud-based data analysis and pattern recognition. Alternatively, Tableau comes equipped with a variety of machine learning capabilities that can be leveraged for data analysis.


Data visualisation tools like Power BI and Tableau provide numerous benefits, with a variety of features and capabilities. Ultimately, the choice of tool hinges on the specific needs of your data, the volume of it, and the resources at your disposal. Each has its unique advantages, and it is vital to consider which tool is the most suitable for your requirements.

The prevailing technological climate has resulted in an exceptional demand for data visualisation professionals. Given the current scarcity of skilled experts, it is wise to engage data specialists as soon as feasible to take advantage of the opportunities and ensure that businesses are equipped to tackle the challenges of the contemporary digital realm.

Are you seeking data visualisation experts to work remotely for your company? What You Try Will Work!

At Works, we offer a rapid and efficient means of connecting with qualified and experienced Power BI and Tableau developers in just three to five days. Our extensive global network of over two million developers choose Works as their base. Additionally, we provide the option to hire remote software engineers, allowing you to expand your team’s capacity quickly and efficiently.

For more information, please visit the Recruit developer website.


  1. Which platform, between Power BI and Tableau, is more user-friendly?

    Power BI is an ideal choice for users of all levels of expertise in Business Intelligence (BI) software. Its user-friendly interface and minimal learning curve mean that even novices can quickly become adept at using the platform, while experienced users can take advantage of its extensive capabilities. However, Tableau is typically recommended only for users who possess a solid background in business analytics and data visualisation; those with less experience may find the platform too complex to navigate.
  2. How does Power BI compare to Tableau in terms of benefits?

    Power BI boasts several benefits over Tableau, such as auto-refresh capabilities, integration of Artificial Intelligence/Machine Learning, Power Query for data manipulation, efficient dashboard visualisation, report embedding, rapid deployment, and hybrid settings. These features provide users with greater versatility and a wider range of options for data analysis.
  3. Power BI vs. Tableau: Which Platform Is More Popular?

    In 2021, Tableau, a data visualisation platform, currently holds a 13% market share, with over 31,500 installations reported. On the other hand, for data visualisation, the usage of Power BI is reported to be at a market share of 5.4%, with over 13,000 businesses utilising the platform.

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